ABOUT ME

Hello, I’m Sofia, and I help brands turn complex challenges into intuitive experiences by blending research, design, and strategy. With expertise in user research and usability testing across multicultural markets, I uncover insights that shape human-centered solutions.

My approach is a mix of analytical thinking and creative exploration, always seeking to bridge the gap between users' needs and digital possibilities.

In my free time, I’m passionate about learning new languages and tasting espressos around the globe. I also run the upcycled clothing brand sofiatabouche.